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Who am I?

Dhrishni Thakuria is an award winning Content Marketer from India, with 6 years of experience in content marketing, content strategy building, social media, content research + writing + editing and content management. She further has 4.5 years of experience in Creative Direction. She has a demonstrated history of working in B2B/ SaaS as well as B2C market. She believes, “writing is like meditation. It’s fun, it’s intriguing, at times also cathartic”. She has been a contributor with Tech In Asia, Medium.

She specialises primarily in B2B content. She is currently building & managing content and social media for TurboHire. Additionally, she is also currently a Content Marketing Consultant helping startups create content that can connect with the right audience.

She understands the 6 prime focus of creating content: brand awareness, media visibility, website traffic, user engagement, competitive gain.

Dhrishni follows these 7 stages in preparing a Content Marketing strategy:
Stage 1: Choosing keywords to target.
Stage 2: Analysing competitors and what’s buzzing on social. 
Stage 3: Listing content ideas. 
Stage 4: Scheduling content. 
Stage 5: Creating content.
Stage 6: Create promotional planning. 
Stage 7: Setting performance targets and measuring results.

Additionally, Dhrishni is disciplined, target-oriented, respect deadlines and display valuable leadership and team management skills.

Most recently, Dhrishni has also been honored as a recipient of Business Mint Nationwide Awards as Under 30 Emerging Industry Expert, 2021.

She is a Political Science graduate from Lady Shri Ram College for Women (Delhi University), and a post-graduate in Contemporary History from Jawaharlal Nehru University (JNU). Additionally, she had topped (AIR-2) the university entrance, in 2013.

Dhrishni is also a self-trained Portrait & Travel Photographer, with proficiency in Photoshop, Lightroom. She breeds on music, day in day out.

Certified By Google, HubSpot, Alison

Digital Marketing Certification by Google
HubSpot Certified Content Marketer
HubSpot Certified Social Media Marketer
Hubspot Certified Inbound Marketer
Marketing Management certified by Alison Courses
Hubspot certified Digital Marketer
Brand Development certified by Alison Courses

Content expertise: 6 years

√ Content strategising and planning 

√ Preparing and managing content calendar 

√ Preparing and managing social media calendar

√ Preparing and managing email marketing calendar

√ Content writing, editing, curating

√ On-page SEO optimization

√ Creating blogs, eBooks, reports, case studies, whitepaper

√ Email marketing, newsletters

√ Creating web page copy

√ Copywriting – ads, videos

√ Social media management

√ Press release 

√ Market research 

√ Playstore product description

√ Product review

√ Job description and resume making 

Creative direction: 4.5 years

Social media carousels
– Banners
– Posters
– Brochures
– Flyers
– Blogs’ featured images

Design & Layout
– Webpage layout
– eBook, report layout
– Ad campaign and video copy
– Infographics

– Portraits
– Portfolio shoot
– Photoshop – Adobe Lightroom, Adobe Fix
– Editing

What SEO, content marketing tools do I use?

SEMrush, AHrefs, Hubspot, Brandwatch, Grammarly, WordPress, Canva, Freshdesk

Which brands have I been associated with?